I was under the impression this was only on the consumer side? I have heard of contracts expiring and them wanting a lot more money now (forcing from generously subsidized enterprise seat plans to all API usage). Specifically Anthropic in this case.

GitHub copilot then comes in and offers multi provider support including open source models, and gets the contract due to Microsoft’s existing establishment and lower price point.

Anthropic can’t raise their prices without loosing market share of Claude code

Roughly 51% of the population of the country, with almost 40% in Ontario. Unfortunately won't do much if you're not restricting it in your biggest market.

If I watch a hockey game on the regional broadcasters, I'll typically see 2-3 different apps marketed on each commercial break, followed by another handful of gambling-related entities marketed on the dynamic signage boards during the game, followed by another gambling app which sponsors the intermission panels. It's quite brutal.

All true.

Also jersey patch sponsor and a sponsored mention during the pre-game.