Yeah Ford killed the f150 lightning because it appealed to no one. Trades people didn't want to fuck with charging their vehicle. Normal people didn't want to pay 100k for a truck.
Their new one is very interesting. I wanted an electric truck when I bought my most recent one but just couldn't afford it. If it's 30k for the base, figure 40k with bells and whistles. That makes it super attainable with a decent trade.
My interest in the Ford truck entirely depends on how thoroughly I can neuter its ability to talk to any network. Slate might be the clear winner there (and only "might" because of that insane kill-switch law).