I used to talk to a supermarket chain COO (or whatever the guy who handles the operations of all stores of that brand) in China. He told me that supermarket has extremely low profit margin that sometimes a couple of unexpected bad days would turn the number of whole year off. I can imagine they would like to squeeze every cent out of it.

Grocery is a very low margin business, and they look for savings wherever they can.

"That will never happen to us" - until it does.

It’s not even “That will never happen to us” it’s “Joe, I need the WiFi password for the new fridge, do you remember what it is?” “Sure it’s $t0reNam3secur3dbec4useitsin13372023”

It was a better deal before AI, but now the economics of a lot of things are changing rapidly.