Having gone through this process what surprised me was that they were advising along brand lines: “Brooks are sturdy, ASICS are narrow shoes, Hoka have thick soles and a lot of bounce”. They didn’t have differentiation within a same brand.
I just want some regular running shoes that don't look like they have a 3" thick sole, with a 1" protrusion coming out the back. Most running shoes look goofy has hell these days, and for what purpose I don't have a clue.
Late reply, but I went to Dick's after posting this to pick up some new running shoes, and literally every single pair had those marshmallow soles. Not all of them were 3", but they don't make them like they used to.
I recommend Doctors of Running (website & podcast). They're a group of running PTs and each of them has different needs & preference. One in particular likes less cushioned and more structured shoes. There are ample options out there.
It's a thing for sure, maybe just not screamed about. If you run in a shoe that is 10mm+ and then go to a 0mm like an Altra - it is wild how different it feels.