It's both. Why did the Nazis win ethe election instead of the liberals? Two reasons play equal part. One, many people are Nazis. Two, liberals didn't give any reason to vote for them, except for "we're not Nazis" and people who've voted on that basis for the last six elections and continued to see life get worse are now fed up - at best they don't vote and at worst they switch to voting Nazi.

The US is not the first country to fall into this trap. The exact same happened in Germany. The non-Nazi party offered nothing to anyone besides not being Nazi.

Liberals gave plenty of reasons to vote for them. But, those reasons did not mattered, because none of that was about what democratic party actually do. And also importantly, the difference between the parties was actually small. The narrative of nazi winning a lot is false.

The reasons for Trump vote were conservatives enflamed panic about trans and wish to harm them. It was hate of non-white immigrants.

And above all, it was vote for male supremacy. It was based on lies and wish to enact harm and cruelty. Openly so.

If you want to win next time, you need to stop closing eyes from that. Stop idealizing and projecting motivations on republican voters. Stop whitewashing them and listen to what they are saying and when.

You don't give Trump enough credit. It is about him personally, this is not the big win for the heritage foundation that you portray it as.

The Democratic party started, fought, and lost a culture war almost before Republicans even responded. They alienated their voters. Heritage Foundation didn't need to do anything. And fringe groups got more ammo.

I don't even think Trump was the Republicans' best shot, only popular enough to beat Clinton and Harris (and lose to Biden), and probably tanking his party now.

That is a lie. Republicans did not responded. They were inflaming it again and again and again and again.

And always were.