I don't think there is much too it, it's a consulting firm. Would you hire a consulting firm with an empty tech blog portifolio? It's ticking a box, it's stating it's a consulting firm in tech, that it's target audience are companies with Linux machines etc...
Wouldn't have HN any other way. For better or worse, it's the best sorta proving grounds for writers. Pass the trial of fire and chances are you did something right.
I'd count my losses and move on happy that it hit front page.